Anti-Spam Commitment

 TAI, and each of its affiliates (hereinafter “TAI”), value your privacy and preferences for electronic communication from us. Accordingly, we are committed to compliance with Canada’s Anti-Spam Legislation (CASL). This document is a formal statement of TAI’s responsible and transparent practices when sending electronic communications to outside parties. It informs outside parties about their rights under CASL, how they may unsubscribe to electronic communications from TAI, and who they may contact at TAI with related concerns. This document also includes answers to questions about spam and TAI’s electronic communication practices.

Application and Enforcement

CASL covers commercial electronic messages (CEMs), which are messages that are in an electronic format, sent to an electronic address, and encourage participation in a commercial activity. CASL applies to CEMs sent from or to computers or devices in Canada. The law is enforced by the Privacy Commissioner of Canada, the Canadian Radio-television and Telecommunications Commission and the Competition Bureau.

What Is TAI Doing to Comply with CASL?

To comply with CASL and provide transparency to outside parties, TAI has adopted this Anti-Spam Commitment. TAI has also undertaken the following initiatives:

Implemented CASL Compliant Consent Forms

Under CASL, consent is required for TAI to send a CEM unless an exception to the consent requirement applies or the message is exempt from CASL altogether. There are two types of consent: implied consent and express consent. Implied consent is only recognized in certain circumstances (as set out below). CASL relies primarily on express consent which means you have taken a positive step to agree (verbally or in writing) to receive a CEM. TAI has modified its consent practices to make it clear what the recipients are opting into and to ensure that express consent obtained from recipients complies with CASL.

Modified Email Footers

In addition to obtaining consent, CASL requires TAI to include the following information within every CEM:  TAI’s business name, a valid mailing address along with one of the following: (i) a telephone number with active response voicemail; (ii) an email address; or (iii) a web address; and a working unsubscribe mechanism.

Incorporated Unsubscribe Mechanisms

TAI has incorporated an unsubscribe mechanism into all CEMs. This mechanism specifies an email address or link (functional for 60 days) where the request may be sent. TAI must process this request within 10 business days. TAI has set up a uniform process to ensure all unsubscribe requests will be processed in compliance with CASL requirements. You may at any time unsubscribe from receiving CEMs from TAI by following the process laid out in the electronic message you receive or contacting helpdesk@taire.com. However, even if you unsubscribe to receiving CEMs from TAI, you may still receive electronic messages from TAI which relate to an ongoing business relationship or which are exempt under CASL.

Why Am I Receiving an Electronic Message from TAI?

TAI may send CEMs if it either has your consent (express or implied), or the CEMS are exempt.

TAI has your consent:

•  Express Consent: You have agreed to receive a CEM. You can verify that you have provided express consent to TAI (or verify/update the status of your consent) by reviewing your preferences in the Preference Centre on our website. You will be notified via email when preference changes have been made.

•  Implied Consent: TAI may infer your consent if:

o TAI has an existing business relationship with you or has a former business relationship with you which terminated less than two years ago (for instance, you are a former client).

o TAI received an inquiry from you within the last 6 months.

o You disclosed your electronic address to a TAI employee (for example you provided your business card to a TAI employee) or you conspicuously published your electronic address (for example, via a corporate website or in a brochure) and the CEM sent is in connection with your business role and function.

The CEMs are exempt:

•  Messages sent in response to a recipient’s complaint, question, or request, or messages that are otherwise solicited by the recipient (i.e., the “email reply” exemption);

•  Sending certain transactional messages:

·         Providing information about a warranty, a recall, safety, or security for a product or service that the recipient bought.

·         Notifying or giving factual information about an account membership, purchase, subscription, or other ongoing relationship, including delivery of product updates or upgrades.

·         Giving a quote or estimate for a service, product, or good.

·         Confirming, facilitating, or completing a commercial transaction that the recipient agreed to enter into.

·         Providing information related to an employment relationship or related benefit plan.

•  Messages sent to an employee or consultant of your business or of another organization that your business has a preexisting relationship with if the message concerns the activities of the organization receiving the message.

•  Messages sent to fulfill a legal obligation (for instance, if you have an outstanding debt, or breached a contract that you have with TAI, etc.);

•  Messages sent by an individual to an individual recipient with whom the sender has a personal or family relationship.

Purely transactional messages (e.g., messages confirming a purchase, subscription, delivery, etc.) that don’t include any advertising or promotional content are exempt from CASL’s consent requirement, but not the identification information and unsubscribe mechanism requirements.

Social Media

You may be contacted by a TAI employee via social media, such as LinkedIn, if you are connected on the social network with the TAI employee, or if you have indicated through your preference settings that you are open to receiving messages about new business opportunities or ventures. You may also be contacted if you have conspicuously published your electronic address (for instance, on a social media website), have not indicated that you did not wish to receive CEMs, and the CEM sent is in connection with your business role and function.

What Should I Do if I No Longer Wish to Receive CEM from TAI?

At TAI, we take the law very seriously. You may unsubscribe at any time from receiving CEMs, by visiting the Preference Centre or clicking on the link in any CEM that you receive from TAI, and we will remove you from our list within ten (10) business days. You may also contact us at helpdesk@taire.com.

Amendment of the Anti-Spam Policy and Guidelines

TAI will review and update this Anti-Spam Commitment as required to keep current with rules and regulations, new technologies, standards, our business practices, and outside parties’ concerns. We will post any Anti-Spam Commitment changes on this page and, if the changes are significant, we will provide a more prominent notice (including, as the case may be, email notification of Anti-Spam Commitment changes).

Questions or Concerns About TAI's Anti-Spam Commitment

If you need further assistance, please contact us at: helpdesk@taire.com.

Revised July 31, 2024.